Hi there. I’m Jerome. I'm based in Sierre, Switzerland.

Born in Geneva to a family from the Vallée de Joux — the birthplace of Swiss watchmaking — it was almost inevitable that I’d become a watch enthusiast. Since the mid-2010s, I’ve been collecting and sharing interesting watches I discover here in Switzerland. I'm especially interested in historical value, past innovations, unusual designs and technologies.

In 2020, I officially registered my own watch business. Since then, I’ve sold around 2,000 watches and parts to clients worldwide.

In 2026, I finally found the perfect spot to open my physical store. It is located in the heart of the Swiss Alps, in Sierre.

Have a look at the products available on my website, as well as Instagram. And of course, there is always more in the shop :)